A NEW PERSPECTIVE ON VISIBILITYSEARCH IS ONLY THE BEGINNING

FROM SEOTO GEO.

Search changed.
Visibility changed with it.

See how AI sees, cites and
recommends your brand.

Explore the shift ↗

THE DISCOVERY JOURNEY

Which provider should I consider?
01

Official Website ↗

A focused approach. A clear choice.

Explore Demo Brand’s services and specialist expertise.

02

Authority Source ↗

A guide to choosing your next provider

An independent look at the options in your market.

03

Third-party Source ↗

The providers worth knowing

Compare capabilities, experience and service coverage.

A LIST OF LINKS.A PLACE IN THE ANSWER.
01 — THE SEARCH SHIFTSCROLL TO CHANGE PERSPECTIVE ↓SEO + GEO. ONE CONNECTED VIEW.

02INSIDE THE ANSWER

Rankings tell one story.
Answers tell another.

Miraa measures the visibility that happens inside AI-generated answers.

AI ANSWERILLUSTRATIVE RESPONSE

Which provider should I consider?

Demo Brand is a recommended option for teams looking for a clear, specialist approach. Its official service guide [1] explains the offering in detail.

Compared with Entity A, its scope is more focused. Demo Brand appears first in this answer.

[1] Official Website ↗
SIGNAL IDENTIFIEDMention Coverage

Your brand is part of the answer.

Mention Coverage
Your brand is part of the answer.
Recommendation Rate
The answer actively recommends your brand.
Owned Citation Rate
Your own website supports the answer.
Compared Entities
See who appears alongside your brand.
Answer Prominence
Understand where your brand appears.
MentionRecommendationCitationCompared entityProminence

Fictional responses and illustrative data throughout this experience.

02 / A CLOSER LOOK WHAT MIRAA DOES

Know how AI sees your brand.
Understand why.
Know what to do next.

Miraa is an AI visibility and GEO intelligence platform. It tracks how your brand appears across AI-generated answers — whether you’re mentioned, recommended or cited, how prominently you appear, and how you compare with other entities.

It traces the sources cited in those answers, analyzes how ready your website is for search engines and AI systems, and turns the evidence into prioritized recommendations your team can act on.

SEO tells you how pages rank.
Miraa shows you how brands appear inside AI answers.SEO remains foundational. GEO extends visibility into AI-generated answers.

01Measure

See where your brand appears.

Track whether your brand is mentioned, recommended or cited across the AI engines you monitor. Understand prominence, share of voice and consistency.

Mention Coverage · Recommendation Rate · Answer Prominence

02Understand

See what shapes that visibility.

Trace the sources cited in AI answers, see which entities appear beside your brand, and examine the evidence behind each observation.

Owned citations · Authority sources · Compared Entities

03Improve

Know what to improve next.

Evaluate your website through SEO and AI-readiness lenses. Identify the gaps that matter, then turn the evidence into prioritized recommendations your team can act on.

SEO + AI readiness → Prioritized action

Measure. Understand. Improve. Repeat.Now, look inside the answers.

03AI VISIBILITY

One question.
Different answers.

Presence is not consistent across AI systems.
Connect the evidence. See the differences.

AI ENGINE COMPARISONIllustrative
“Which provider should I consider?”
RESPONSE EVIDENCE / Engine A

“Demo Brand is a recommended option for its clearly documented services.” [1]

Mention Coverage2 / 3 answers
Recommendation Rate1 / 3 answers
Owned Citation Rate1 / 3 answers
OBSERVE THE ANSWERS→MEASURE YOUR VISIBILITY

04SOURCE INTELLIGENCE

Behind every answer,
a world of sources.

Understand which sources appear in the answers that matter.

02 / AUTHORITYAuthority SourceIndependent perspective
01 / OWNED[1]Official WebsiteYour source. Your story. ↗
03 / THIRD-PARTYIndustry ResourceExternal coverage
04 / COMPARED ENTITYEntity A
SOURCE INTELLIGENCEClassification
Official WebsiteOwnedCited in Engine A
Authority SourceAuthorityCited in Engine B
Industry ResourceThird-partyCited in Engine C

Citation presence shows observed evidence, not causal influence.

05SEO + AI READINESS

One website.
Two ways to be seen.

SEO remains the foundation. GEO extends your visibility into AI answers.

01 / SEOGet discovered.

Technical · Indexability · On-page
Content & intent · Internal linking
Structured data

● ● ●Official Website↗
DEMO BRAND Home / Services
CLARITY STARTS HERE

Expertise.
Clearly defined.

A specialist team. A focused service.
The information you need to choose.

Explore our approach ↗
02 / AI READINESSBe understood.

Technical · Prompt coverage
Entity clarity · Architecture
Citation readiness

Entity clarity → Opportunity identified
SEARCH ENGINESONE CONNECTED STRATEGYAI ANSWERS

06FROM INSIGHT TO ACTION

Don’t stop
at knowing.

Turn evidence into focused recommendations.
Know what to improve, and why.

EvidencePriorityAction
RECOMMENDATION / 01High priority

AI READINESS · ENTITY CLARITY

Make your expertise
easier to understand.

The service page describes capabilities without clearly identifying the organization behind them.

Measure → Understand → Improve → Measure again

07ONE CONNECTED PLATFORM

The whole picture.
A clearer way forward.

AI EnginesSource IntelligenceCompared EntitiesAI ReadinessSEO AuditRecommendations
MIRAA / OVERVIEWDemo Brand · Illustrative

VISIBILITY AT A GLANCE

Mention Coverage2/3
Owned Citation Rate1/3
Recommendation Rate1/3
Answer evidence across engines

Engine A Engine B Engine C

Next action Clarify the entity behind your services ↗

08 | A CLEARER PERSPECTIVE

Questions, answered.

Everything you need to know about AI visibility, GEO and how Miraa works.

Miraa is an AI visibility and GEO intelligence platform that helps organizations understand how their brand appears inside AI-generated answers — including mentions, recommendations, citations, prominence and visibility across the AI engines they monitor.

Many GEO tools focus mainly on whether a brand appears in AI answers. Miraa connects that visibility to the evidence behind it — including citations, sources, compared entities and website readiness — then turns those signals into prioritized actions.

Miraa tracks prompts relevant to your brand, topics and market across supported AI engines, then analyzes signals such as Mention Coverage, Recommendation Rate, Answer Prominence, Owned Citation Rate, Share of Voice and Consistency.

Miraa analyzes citations, source relationships and compared entities to help teams understand the evidence surrounding an AI answer and the signals associated with their visibility. It provides context and evidence rather than claiming deterministic causation.

Yes. Miraa evaluates the website behind the brand through AI Readiness and supporting SEO health analysis, helping identify technical, structural and content gaps that may affect how easily search engines and AI systems can understand and retrieve the site.

Miraa turns evidence from AI visibility, sources and website analysis into prioritized recommendations, helping teams understand what deserves attention and what action can be taken next.

No. AI-generated answers are controlled by external systems and can change over time. Miraa measures visibility, identifies evidence and opportunities, and helps teams improve the signals they can control — it does not promise guaranteed mentions, rankings or citations.

Miraa by Approach

See how AI
sees your brand.

From search visibility to AI answer visibility.

MIRAA BY APPROACH

Let’s talk visibility.

Demo booking will be available here soon. Please contact your Approach representative to arrange a walkthrough.

MIRAA BY APPROACH

Let’s talk visibility.

Demo booking will be available here soon. Please contact your Approach representative to arrange a walkthrough.